Consumer Awareness and Education Campaign
Objective: Empower consumers across Pakistan with knowledge about their rights and responsibilities to make informed decisions in the marketplace.
Key Activities:
- Workshops and Seminars: Conduct nationwide workshops in urban and rural areas to educate consumers on topics such as product quality, fraudulent practices, and legal rights.
- Digital Awareness Campaign: Develop engaging social media content, info graphics, and videos to reach a wider audience.
- School and College Programs: Introduce consumer education programs in schools and colleges to raise awareness among the younger generation.
- Resource Development: Create and distribute consumer guides, booklets, and mobile app resources in multiple languages.
Impact:
- Improved understanding of consumer rights.
- Reduced exploitation by unethical businesses.
- Increased consumer confidence in making informed decisions.
